Sell.

You’re in business to sell stuff. Yes, you’ll help people in the process but you need to sell stuff because that’s what businesses do.

In this section you’ll find help with marketing, ideal customer, copywriting, blogging, social media, websites, pricing and more because they all help create sales. We’ll also look at selling and my sales train system, so you can create a customer journey that works.

it's not about you

It’s Not About You

When you run a small business it’s personal. You’re selling YOU - your time, your expertise, your creations. When it comes to marketing, your natural tendency is to market it for someone like you, who understands why your product or service is so fabulous. You don’t...
Your Virtual Shop Window

Your Virtual Shop Window

With online shopping, you have a job to do. You need to show off your products or services to potential buyers without being able to show or demonstrate them in person. If we can’t see or touch or...

Let The Money In

Let The Money In

A funny thing happens with lots of business owners. They get all excited about setting up in business, selling things they love and making some money but they forget to let the money in. I know that...

Please Don’t Feed The Mind Monkeys

Please Don’t Feed The Mind Monkeys

Mind Monkeys are tricky little things. They live inside your head and throw negativity at you any time you try to do something new and brave. Their favourite hobby is telling you all the reasons why...

You’re Not Forcing Anyone To Buy Anything

You’re Not Forcing Anyone To Buy Anything

You know that feeling of dread you get about being 'salesy'? It's just a mind monkey. It's a fear of rejection that pops up when you really don't need it. You know you never force anyone to buy...

When Someone Unsubscribes

When Someone Unsubscribes

Rather than getting upset because someone has ‘left’ your email list, think of it this way. They were not a good fit. They were not going to buy. They chose to leave - that’s great! It’s your business cleaning itself. If you are being yourself and doing what you love...

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What makes you buy?

What makes you buy?

Whenever you are struggling with marketing, think about what makes you buy. Do you usually buy because something ‘speaks’ to you and you hope it will solve a problem it make your life easier? Do you love seeing results or testimonials? Do you love offers and deals? Do...

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Does Selling Make You Feel Sick?

Does Selling Make You Feel Sick?

I had a chat with a lady last week who wasn’t telling people about her new business because she didn’t want to come across as being salesy. She was scared of being a pest and the mind monkeys in her head were telling her all sorts of negative things. ‘What if people...

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Show Us Your Prices!

Show Us Your Prices!

There's a big debate around pricing. Should I put my prices on my website? Should I put prices on my social media posts, when I'm talking about my products or services? It seems like a no-brainer, of COURSE you should put your prices next to the things you're...

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7 Fab Engagement Ideas That Work!

7 Fab Engagement Ideas That Work!

Facebook can be a brilliant business tool when it comes to marketing your business. The trouble is, it only works if you get people engaging with your page. A page with unengaged fans is as bad as no page at all because it simply doesn't get seen, so what can you do...

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