Do Bad Customers Run Your Business? If you've never had one, you're lucky. If you have experienced really bad customers, it's an experience that sticks with you for years, if not forever. I'm not...
Small Business Products & Services
In this products and services section you’ll find all sorts of useful tips and advice on creating things people will buy.
Whether it’s how to market your services business or how to create best-sellers in your product-based business, I can help. We’ll explore different types of marketing that could work in your business and help you find Super Customers who love what you do AND will buy. Take a look and let’s get selling more stuff!
If You’re Not Onto This, Your Competitors Will Be
There is a win-win marketing opportunity sitting right in front of you and if you're not taking advantage of it, your competitors will. Maybe not today, but soon. Which is why you need to spend some...
The £14 Shower Cap And You!
I know exactly how much this cost because I found it on the internet and put it on my Christmas list last year. As soon as I saw it, I knew I had to have it and Helen, my little sister said she...
Would You Pay To Shovel Poop? I Did…
I did, today. And last Wednesday. It's not me doing the poop shovelling, I hasten to add but Chloe, my 9 year old daughter. She is horse-mad and has been having weekly riding lessons for a few...
Scared To Put Your Prices On Your Website?
Don't be scared to put your prices on your website. Here are 4 REASONS why: 1. If you're scared of your competitors finding out, they will find out somehow anyway. Forget about them and focus on building a loyal following of people who LOVE YOU and love what you do....
How To Deal With Copycats
I had a question this week from a lady saying someone had copied her entire business, from her website to her social media posts - there were just enough differences for it not to be a direct duplication (she had used slightly different images) but to the casual...
She’s Better Than Me
OK admit it - how many times lately have you looked at someone else’s website, or products, or business card or shopfront and thought to yourself, with a heavy...
How To Magic Up Sales From Nowhere
Sales is one of those things that makes us feel really wobbly. I mean, who wants to be described as ‘salesy’? *Shudder* And heaven forbid, someone thought we were ‘pushy’ or a pest - talk about pushing our buttons. Eeek! The thing is, though, sales are necessary. You...
“I Can Do It Cheaper Myself”
So...you're chatting away to someone and the conversation is flowing beautifully. They love your business, they are talking about how they need what you sell when, in the next breath, they ask you your prices. And the world stops, just for a second. In that second...
7 Ways To Create Money FAST In Your Business
We all have times when, for one reason or another, we NEED to come up with some quick cash in our business - so how DO you create money when you need it? I have some ideas for you. Some of these depend on what type of business you’ve got, not all of them will work for...
2 Reasons You’re Not Selling As Much As You’d Like
If you're not selling as much as you like, it's probably due to one of two reasons. Either, you’re attracting the wrong people or you’re not offering them the right thing. That sounds really obvious, but so many people still get it wrong. If you know that you’re...
How To Set Your Prices When You Don’t Know Where To Start
I guess nearly every women in business has asked this question at some point – how do you decide what to charge, when you don’t know where to start? I know it’s a big issue because I get questions about it every week on my Facebook page...
I’d Rather Be Marmite
I hate Marmite. I can’t stand the smell, let alone the taste. If I have to make Marmite on toast for my daughter, I hold my breath so I don’t smell the fumes. My hubby and daughter? They LOVE it. They ask for Marmite chocolate for Christmas every year *bork* then come...