- Do you usually buy because something ‘speaks’ to you and you hope it will solve a problem it make your life easier?
- Do you love seeing results or testimonials?
- Do you love offers and deals?
- Do you love to see work in progress?
- Maybe you buy because you connect with the business owner and their story.
- Or is it usually because you see a relatable post or person?
Claire Mitchell is a best-selling author of the Awesome Marketing Planner and founder of The Girls Mean Business, a mum and business owner. She has been featured in Marie-Claire, The Guardian, Closer Magazine, Essentials, The Huffington Post and on the BBC.