The number one reason why most business owners fail to keep in touch with current and past customers is that they don’t want to appear to be a pest. Staying in contact with existing customers is crucial for building ongoing relationships and making sure they...
I remember a day when Chloe was little – my mum, who usually helped out during school holidays, was having a well-earned break herself, so I was on mum duty. I sat there that morning wondering what to write for my newsletter. Chloe was outside playing. The sun was...
If I had a pound for every time I hear this, I’d have a very full piggy bank. Time seems to be the single biggest thing we women business owners stress about – or rather, a lack of it. For some of us, it’s down to having kids. School runs, after-school...
You’re busy, right? Of course you are. All women business owners are busy – and if you have kids, quadruple the workload. I work from home by choice and I’m super-productive. But I have the same 24 hours as you. How do I get so much done? I DECIDE to get...
Every week in my client groups the same questions come up. “How much should I spend on Facebook and Instagram ads?” “How much should I pay for my website?” “How much should I budget for marketing each month?” And the thing is,...