We all have those weeks where we just can’t get into our marketing. The inspiration has packed its bags and gone on holiday. You KNOW you should be posting on Instagram, writing your newsletter, updating your website – but it’s just… not happening. I...
Let me ask you something. If Instagram disappeared tomorrow – and let’s be honest, stranger things have happened – how would you reach your customers? If that question made your stomach drop, you need to read this post. Because there is GOLD sitting in your...
If you’re a local business, it can feel overwhelming knowing where to start with your marketing. You’re in the same town as lots of other people with similar businesses. How do you stand out? How do you get more enquiries and customers walking through your...
Have you ever felt like you’re just… blending in? Like no matter what you do, nobody sees or hears you? That your business looks and sounds pretty much the same as everyone else’s? Here’s the thing. To stand out from the crowd of lookalikes in...
Imagine being able to see exactly what stories journalists are working on, so you could jump in and offer your expert opinion. Imagine knowing when they need a case study or a real business example, so you could put yourself forward. Sounds amazing, right? Well, you...
If you’re still umming and ahhing about whether you should be doing video in your business, let me save you the suspense: yes, you absolutely should. Video is THE most powerful way to connect with your audience right now – whether that’s Instagram Reels,...
