What is it about owning a business that turns you into a paranoia queen?
Every time you hear of a competitor doing well, your mind chatter kicks into overtime. “OMG everyone is saying great things about her.” “How can I possibly compete?” “You’ll never make a living with her around.”
Even worse, you start avoiding networking events in case there are competitors there. The ‘competitor crisis’ gets to the point where you’re avoiding things you need to do to grow your business.
Lady, it’s got to stop!
The Truth About Your Competitor
Let me tell you some truths about her (I do mind reading as a sideline).
She is just like you. She is scared of the same things you are. She worries just like you. She is doing her best to build a business she loves and make a good living.
She might look more confident, sound more self-assured, feature more often in the media – but I’ll bet you, she’s had to work at it.
She DIDN’T quit when the going got tough. She hung in there on the bad days. She kept going when it all seemed to be crumbling around her. And she didn’t let competitor paranoia stop her.
As a result, she’s still in business and has people saying great things about her.
Let Her Inspire You, Not Scare You
There is more than enough business to go around. You need to find your niche and focus on YOUR stuff, not your competitors’.
Put all your attention on growing your own business and keep going, however tough it gets. Before you know it, it will be YOU inspiring others with your business success.