We were having a chat in one of my client groups recently about marketing and pricing, and a few ladies ventured forth with some confessions. “Someone asked me about my fees the other day,” said one lady, “and so I told him, and before he even had a...
I’m a huge fan of email marketing. Even though our inboxes are busier than ever, a good newsletter will always bring you new business and help forge strong relationships with your subscribers. But those busy inboxes I mentioned… it can be tricky to even...
You’d think, wouldn’t you, that if you do a good job for someone then they would tell everyone how good you are? A common myth about getting referrals is that if you do a good job for your customers, referrals will come automatically. Hmm, wouldn’t...
I was chatting to one of my clients who’s going through a massive shift in her business. We’d just mapped out how she could build a six-figure business and honestly? It was easy. Like, really easy. She left our call buzzing. Then we chatted the next...
It’s tricky being a business owner. Nobody tells you when you start out that there is SO MUCH to consider. You expect to spend most of your time doing the thing you love – the thing that made you want to have a business around it. And then reality hits. I...
There’s a saying – when something’s scary, when you’d rather hide under the duvet than deal with it, when your stomach is doing something unpleasant and every instinct is telling you to put it off – you just have to put on your big girl...
If I had a pound for every time a woman business owner told me “my product is for everyone”, I’d have retired by now. With a villa. And a dog that someone else walks. I get it. When you’re trying to build a business, the idea of narrowing down...
You’re busy. I know you’re busy. You’re so busy you can barely breathe. You’re booking clients, answering emails, posting on social media, doing the school run, making dinner, and squeezing in a bit of admin at 10pm when the house is finally...
One of the scariest things you’ll ever do in business is turn down work. I know. The very idea makes your stomach flip. But hear me out, because learning to say no is one of the most powerful things you can do for your business. Let me tell you about one of my...
If you know me, you know I’m a practical, down-to-earth kind of girl. I don’t teach fluff and guff. So when I tell you that you need a business vision, you need a business vision. I can hear you thinking, oh here we go, this sounds a bit woo woo. But...
